Season 4 | Episode 4
Standout Stories: Centering the Art of Storytelling in a World Full of Disruption Standout Stories dives into the power of storytelling in an era where attention is scarce and disruption is constant. This session explores how creatives are cutting through the noise by focusing on what truly resonates—stories that engage, connect, and make an impact.…
Read MoreSeason 4 | Episode 3
Ahead of the Pack: The Future of Collaboration With Creatives, Brands & Agencies Ahead of the Pack explores how creative collaborations are evolving—and what it takes to stay in sync when the way we work keeps changing. This session looks at the shifting dynamics between creatives, brands, and agencies: the new rhythms and roles, and…
Read MoreSeason 4 | Episode 2
Creative Crunch: How Emerging Tech, Tools, and Techniques Are Reshaping Creative Practices Creative Crunch dives into the craft of creativity—how new ways of working are enabling great ideas to come to life. This session focuses on the process behind the work. It’s about problem-solving under pressure, harnessing resources in unexpected ways, and staying inventive as…
Read MoreSeason 4 | Episode 1
People Power: The Minds Driving the Best in Creativity People Power takes a closer look at the minds behind the ideas — the thinkers, makers, and collaborators shaping the work we see and feel every day. From assembling your team to breaking new ground, listen to fresh perspectives about what it actually means to stay…
Read MoreSeason 3 | Episode 5
The New Culture of Community We’ve come a long way from traditional media to social media, and now we’re in the era of culture media. TikTok communities feel like close-knit spaces where users feel safe and connected. Whether it’s #FarmTok, #CleanTok, or #FilmTok, every subculture has a home on TikTok, and joining is easy—no gatekeeping…
Read MoreSeason 3 | Episode 4
The Sound Effect Damien Escobar has dedicated over two decades to studying the profound emotional effects of music has on listeners. As a two-time Emmy Award-winning violinist who recently topped the Billboard charts, he’s \intimately connected to the power of sound. Recognizing its potential to positively influence audiences, Damien leverages his expertise to assist brands in crafting their unique sound stories, significantly enhancing…
Read MoreSeason 3 | Episode 3
Embrace the Unknowns with AI Today’s creatives have incredible new technologies and tools at their fingertips, now integrated into their daily work and process. It’s an entirely new world of possibilities that is literally evolving and expanding by the minute, bringing an onslaught of new opportunities, though also a sense of overwhelm and fear for…
Read MoreSeason 3 | Episode 2
How do You Bring More Exceptional, Diverse Talent Into the Industry? Rewrite the Path into Advertising. For years, the most direct path into a great creative gig in the ad industry has involved costly portfolio schools and secondary degrees that cater to privileged people from specific backgrounds. Not surprisingly, the result has been a lack…
Read MoreSeason 3 | Episode 1
We’re All Mad Here The “mad” in “Madwell” is no accident. It’s a clarion call to outsiders, misfits, and wild rotini shaped souls tired of living in a square peg world. We’ve always believed in bringing your whole self to work and using your whole brain, whatever that looks like. A few years ago this…
Read MoreSeason 2 | Episode 9
A Production Renaissance A candid and introspective discussion about producing content in a new era of rapid to market production solutions. We will bring 3-4 top agency ‘production’ minds to one stage to consider where we are and the conceivable destination. We will explore what does ‘craft’ look like in this AI/VR-AR, /platform driven/influencer/digital/web3/ mobile…
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